• Tags still firing after "Reject"? Here is how to test it

  How to check whether a cookie banner actually blocks tags after a visitor clicks Reject: a five-minute DevTools method and the usual reasons it fails.

• Is my tracking broken? A 15-minute check that needs no analytics access

  How to tell whether a sudden drop in GA4 or ad conversions is a tracking failure or a real change, with a checklist you can run from the browser.

• How to audit a new client's tracking before you have any access

  What an agency or freelance analyst can learn about a client's analytics from the outside, before any login: a day-one method and what to say.